Samsung Galaxy Minis

For Samsung’s Galaxy Minis series, I played a key role on the concept team as a storyboard artist, helping shape the visual ideas from early sketches through final execution. The project explored how phones fit into everyday life by turning the Galaxy devices into miniature worlds, building playful scenes around real moments like home setups, park hangouts, and even a murder mystery dinner. Working closely with the team, I helped develop the concepts and storyboards that guided both the video and photo shoots, blending practical set builds with on-screen effects to bring each idea to life. The goal was to create fun, shareable visuals that speak to a younger audience who sees their phone as an extension of their personality, turning ordinary plans into imaginative, small-scale stories built around the Galaxy form factor. --- DISTRICT ADDY AWARD - GOLD (2024)